Google
Google has added MySpace, Xing and Bebo to its OpenSocial APIs

MySpace and Bebo back Google OpenSocial

Social networking giants team up against Facebook

Written by Ian Williams

Google has recruited social networking sites MySpace, Xing and Bebo to its OpenSocial application programming interfaces (APIs) so that the sites can use applications similar to Facebook's.

The launch of OpenSocial is considered by most to be an attack on the growing popularity of Facebook, which overtook MySpace earlier this year as the UK's most popular social network.

Advertisement

Microsoft purchased a 1.6 per cent stake in Facebook for $240m in October, valuing the site at $15bn.

Facebook opened up its interface to developers in May, allowing users to create a wide array of applications that can be installed into a user's profile. MySpace launched a similar feature in October.

Chris DeWolfe, chief executive and co-founder of MySpace, said: "Our partnership with Google allows developers to gain massive distribution without unnecessary specialised development for every platform.

"This is about helping the start-up spend more time building a great product rather than rebuilding it for every social network. We are pleased to collaborate with Google to establish a landmark standard for social applications."

As a member of OpenSocial, MySpace and others will provide guidance on the platform standards, which are designed to evolve through contribution from the open source community and as new features are developed by various partners.

Based on HTML and JavaScript, the standard OpenSocial APIs will give developers access to the data needed to build applications across all participating sites, rather than creating separate programs for each one.

"OpenSocial will benefit Xing members by giving them access to more social applications and more features on the Xing platform," added Lars Hinrichs, founder and chief executive at Xing.

"Members will now be able to choose from a pool of new business applications, from connections to CRM systems to project management tools and to-do lists.

"This common set of APIs also complements our development work on the Xing API and keeps us at the forefront of innovation in social media."

Other companies to sign up to the OpenSocial community include Engage.com, Friendster, LinkedIn, Oracle, Plaxo, Salesforce.com and Google's own social networking site Orkut.

Tags:

Related whitepapers

Related jobs

Do you agree?

IT white papers

Search vnunet IThound

Top categories

Job of the week

Search thousands of IT jobs :

Search thousands of IT jobs:

Advanced search

Hiring now on ComputingCareers:

Related IT jobs

Search thousands of IT jobs :

Search thousands of IT jobs:

Advanced search

Advertisement

Advertisement

Newsletter signup

Sign up for our range of FREE newsletters:

Existing User

Newsletter user login:

Enter email address to edit your newsletter preferences

Watch

Podcast image

28 Nov 2008

12.57 MBComputing podcast - Standard Life's offshoring plans; and the prospects for government IT More...

Shaun Nichols and Iain Thomson

28 Nov 2008

7.11 MBPodcast Special: Views from the Valley More...

Shaun Nichols and Iain Thomson

21 Nov 2008

9.11 MBPodcast Special: Views from the Valley More...

Poll

Microsoft

Unified Communications: Collaboration

Unified Communications: Collaboration

What is the main advantage of using collaboration technologies?

Previous poll results

Spotlight

Sony Ericsson Xperia X1

Review: Sony Ericsson Xperia X1

The first Xperia smartphone bodes well for the future   More...

VMware

VMware View 3 enhances virtual desktops

Virtual clients now take up less storage space and can...  More...

Apple iPhone 3G

Linux lands on the iPhone

Developers put kernel on Apple handset   More...

Data theft

IT staff desperate to keep their jobs

Most would work longer hours for less pay   More...

Primary Navigation