Apple's
iPod
Touch looks very similar to the
iPhone, but experts
reported today that there are fundamental differences on the inside.
Analyst firm
iSuppli's
Teardown Analysis revealed that the iPod Touch sports a "distinct design and
unique advancements" compared to the iPhone.
The 8GB version of the iPod Touch carries a bill of materials cost of
$149.18, according to iSuppli, based on pricing in October.
This bill has decreased somewhat since October, owing to declines in pricing
for memory semiconductors and other components, meaning that the cost fell to
$147 during the intervening period.
The 8GB version sells for $299. Apple's iPods have traditionally been sold at
retail pricing about twice the level of the hardware bill of materials and
manufacturing costs, based on iSuppli's analysis of the product line.
The iPod Touch is no exception; its price is nearly double the materials and
manufacturing cost at roughly 93 per cent.
According to iSuppli, the iPod Touch is an iPhone minus several features,
including mobile phone capability, Bluetooth and certain software elements.
Otherwise, the core features of the iPhone user experience are all present in
the iPod Touch, including orientation sensing, web surfing via Wi-Fi and a 3.5in
diagonal touch-screen with multi-touch sensing.
"The iPod Touch is likely to represent the future of the high end of the iPod
line," said Andrew Rassweiler, teardown services manager and principal analyst
at iSuppli.
"Click-wheel interface and hard drive versions of the iPod are expected to
wane in favour of touch-screen and Flash memory models like the iPod Touch.
"But despite its functional and physical outward resemblance to the iPhone,
and the fact that its internals borrow heavily from the iPhone, the iPod Touch
is no iPhone clone and has its own unique design."
Rassweiler estimated that the iPod Touch and iPhone designs have a 90 per
cent commonality in terms of components.
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