Greenpeace EfficienCity
EfficienCity uses interactive case studies and animation

Greenpeace launches eco-friendly virtual city

EfficienCity highlights energy-efficient initiatives

Written by Ian Williams

Greenpeace has launched an interactive virtual city showcasing how towns and cities across the UK are using cleaner energy to fight climate change.

EfficienCity uses interactive case studies and animation to demonstrate how the UK could cut greenhouse gas emissions and electricity bills, and improve the security of its energy supply.

Advertisement

Greenpeace has developed the project in response to the UK government's official energy policy, which favours large centralised power generation and nuclear reactors.

"With EfficienCity we are trying to demonstrate virtually how the real solutions to climate change can work in practice," said Darren Shirley, energy advisor at Greenpeace.

"We are hoping that visitors to the city will see that these technologies are not science fiction, they are already available today.

"There is no reason why this kind of integrated low-carbon system could not work in every town in Britain. That is why we want people to get active, contact their local politicians and demand real change."

We want people to get active, contact their local politicians and demand real change

Darren Shirley Energy advisor, Greenpeace

EfficienCity was developed in collaboration with Biro Creative and aims to show how more energy efficient "decentralised energy" initiatives can be applied to every UK town.

Greenpeace is encouraging visitors to implement their own local energy schemes in a bid to "reclaim the power" from central government by engaging with local councils.

Visitors can interact with a virtual football stadium, supermarket, hospital and brewery based on real examples to see how their own communities can help combat climate change by generating their own energy.

Related whitepapers

Related jobs

Do you agree?

IT white papers

Search vnunet IThound

Top categories

Job of the week

Search thousands of IT jobs :

Search thousands of IT jobs:

Advanced search

Hiring now on ComputingCareers:

Related IT jobs

Search thousands of IT jobs :

Search thousands of IT jobs:

Advanced search

Advertisement

Advertisement

Newsletter signup

Sign up for our range of FREE newsletters:

Existing User

Newsletter user login:

Enter email address to edit your newsletter preferences

Watch

Shaun Nichols and Iain Thomson

21 Nov 2008

9.11 MBPodcast Special: Views from the Valley More...

Podcast

20 Nov 2008

9.43 MBComputing podcast: Europol's data sharing woes; credit card protection at Cotton Traders More...

Shaun Nichols and Iain Thomson

14 Nov 2008

7.73 MBPodcast Special: Views from the Valley More...

Poll

Data breaches

Data breaches

What is the best way to ensure firms take data breaches seriously?

Previous poll results

Spotlight

Google Chrome

Google may pre-install Chrome browser

Search giant investigating OEM deals   More...

phil muncaster

Video: vnunet.com weekly debrief

Phil Muncaster and BusinessGreen.com editor James Murray discuss the week's...  More...

Ofcom HQ

UK leading European technology charge

Ofcom report reveals convergence trend   More...

CA World 2008

vnunet.com analysis: CIOs outline IT spending priorities

IT chiefs advise looking for high-value projects rather than suspending...  More...

Primary Navigation