Nintendo
of America has asked the
US
Trade Representative to put pressure on specific governments around the
world to take a more aggressive stand on games piracy.
The console giant listed countries such as China, Korea, Brazil, Hong Kong,
Paraguay and Mexico in its appeal.
Nintendo filed its comments under a 'Special 301' process which allows the
public to underscore specific areas of concern for the US Trade Representative.
"While China remains the primary source of pirated Nintendo DS and Wii games,
Korea has emerged as the leader in distributing illegal game files via the
internet," Nintendo said in a statement.
"Brazil and Mexico remain saturated with counterfeit Nintendo software,
despite aggressive anti-piracy action by Nintendo."
The company said that Paraguay and Hong Kong also serve as major
trans-shipment points for the global distribution of illegal goods.
Jodi Daugherty, senior director of Nintendo of America's anti-piracy unit,
claimed that the success of the DS and Wii consoles makes Nintendo an attractive
target for counterfeiters.
"We estimate that in 2007 Nintendo and its publishers and developers suffered
nearly $975m worldwide in lost sales as a result of piracy," said Daugherty.
"Nintendo will continue to work with governments around the world to
aggressively curtail this illegal activity."
Nintendo recommended implementing stronger laws in all countries to cut back
on the circumvention of security measures. However, the company offered specific
advice for some countries.
"China must pursue criminal prosecutions against people involved in
large-scale piracy operations," said Nintendo's filing to the US Trade
Representative.
The company said that, although it had worked with Chinese authorities and
seized more than one million fake Nintendo products during the past year, not
one counterfeiter has been prosecuted.
Nintendo also said that it supports the Korea-US Free Trade Agreement, but
suggested that it must be ratified immediately to address service providers
which profit from the uploading and downloading of illegal Nintendo content.
"Korea is an important market for Nintendo, and internet piracy is seriously
affecting the growth of the videogame industry in the country," the filing said.
Nintendo also said that Latin America remains a haven for piracy. "Evidence
supporting this claim includes escalated violence in Mexico against police
conducting anti-piracy raids, extraordinarily high tariffs and taxes placed on
the sale of authentic videogames in Brazil and widespread corruption in
Paraguay," the filing said.
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