Woolworths has launched a
digital download
site for music, video, games and mobile, while announcing that it will no
longer sell CD singles in its stores from August.
The high street retailer said that 55 million CD singles were bought in the
UK in 2000 but that this had slumped to just eight million in 2007 and that the
trend has moved to online sales.
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Woolworths will axe sales of CD singles in its stores with the exception of
one-off events like the X-Factor winner which still sell hundreds of thousands
of copies.
"Digital downloading is now the true customer choice for listening and
purchasing single music tracks," said Jim Batchelor, commercial director at
Woolworths.
"CDs are alive and well for album sales, but the physical singles market is
in terminal decline. Our customers are now embracing the world of download which
is why we feel the time is right to launch our new digital site."
Special promotions will run during the first week of the site's launch, but
in general most tracks will be priced at 77p, albums at £7.97, films and TV
shows from 97p and mobile content from £1.50.
CDs are alive and well for album sales, but the physical singles market is in terminal decline
Jim Batchelor Woolworths
Downloads will be managed through an application that has to be installed on
customers' PCs.
The old Woolworths download site, which was music only, has now been switched
off and will be replaced by the new service.
Woolworths boasts over 1.2 million tracks available in MP3 or WMA format from
all major UK labels.
The new site will also include over 1,000 films and TV shows, over 200 PC
games to download or play online and a range of mobile wallpapers, games and
real and polyphonic ring-tones.
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